{"title":"Beauty of Joseon","description":"\u003cp\u003eExperience Beauty of Joseon's luxurious Korean skincare inspired by traditional dynasty beauty secrets. Shop their iconic glow serums and sun creams.\u003c\/p\u003e","products":[{"product_id":"beauty-of-joseon-relief-sun-spf50-pa-50ml","title":"Beauty of Joseon Relief Sun SPF50+ PA++++ (50ml)","description":"\u003cp\u003e\u003cstrong\u003eLightweight, creamy sunscreen that feels like skincare.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eBeauty of Joseon's Relief Sun is a cult-favorite Korean sunscreen that provides SPF50+ PA++++ protection with a nourishing, non-greasy formula enriched with rice extract and grain probiotics.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhy You'll Love It:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul style=\"line-height:1.8;\"\u003e\n  \u003cli\u003eSPF50+ PA++++ broad-spectrum protection\u003c\/li\u003e\n  \u003cli\u003eCreamy, moisturizing texture with no white cast\u003c\/li\u003e\n  \u003cli\u003eSoothes and nourishes while protecting\u003c\/li\u003e\n  \u003cli\u003ePerfect for daily wear and under makeup\u003c\/li\u003e\n  \u003cli\u003eReef-safe, organic sunscreen filters\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eKey Ingredients:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul style=\"line-height:1.8;\"\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRice Extract (30%)\u003c\/strong\u003e – Brightens and nourishes\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eGrain Fermented Extracts\u003c\/strong\u003e – Soothes and hydrates\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eOrganic UV Filters\u003c\/strong\u003e – Gentle, effective protection\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cem\u003eAuthentic Korean skincare. Verified and sealed. Delivered fresh across Pakistan.\u003c\/em\u003e\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":44962704130095,"sku":null,"price":16.99,"currency_code":"USD","in_stock":false}]},{"product_id":"beauty-of-joseon-glow-deep-serum-rice-arbutin","title":"Beauty of Joseon Glow Deep Serum (Rice + Arbutin)","description":"\u003cp\u003e\u003cstrong\u003eUnlock radiant, glass-like skin with rice and arbutin.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eBeauty of Joseon's Glow Deep Serum combines traditional Korean beauty ingredients—rice extract and arbutin—to brighten dull skin, fade dark spots, and deliver a luminous, healthy glow.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhy You'll Love It:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul style=\"line-height:1.8;\"\u003e\n  \u003cli\u003eBrightens and evens skin tone\u003c\/li\u003e\n  \u003cli\u003eFades hyperpigmentation and dark spots\u003c\/li\u003e\n  \u003cli\u003eDeeply hydrates for plump, dewy skin\u003c\/li\u003e\n  \u003cli\u003eLightweight, fast-absorbing texture\u003c\/li\u003e\n  \u003cli\u003eSuitable for all skin types\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eKey Ingredients:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul style=\"line-height:1.8;\"\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRice Bran Water (68%)\u003c\/strong\u003e – Brightens and nourishes\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eArbutin (2%)\u003c\/strong\u003e – Fades dark spots and evens tone\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eNiacinamide\u003c\/strong\u003e – Brightens and refines texture\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cem\u003eAuthentic Korean skincare. Verified and sealed. Delivered fresh across Pakistan.\u003c\/em\u003e\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":44962708881455,"sku":null,"price":18.99,"currency_code":"USD","in_stock":false}]},{"product_id":"beauty-of-joseon-revive-eye-serum-ginseng-retinal","title":"Beauty of Joseon Revive Eye Serum (Ginseng + Retinal)","description":"\u003cp\u003e\u003cstrong\u003eRevitalize tired eyes with the power of Korean ginseng and retinal.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eBeauty of Joseon's Revive Eye Serum combines traditional Korean ingredients with modern skincare science to target fine lines, dark circles, and loss of elasticity around the delicate eye area.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhy You'll Love It:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul style=\"line-height:1.8;\"\u003e\n  \u003cli\u003eReduces the appearance of fine lines and wrinkles\u003c\/li\u003e\n  \u003cli\u003eBrightens dark circles for a refreshed look\u003c\/li\u003e\n  \u003cli\u003eImproves skin elasticity and firmness\u003c\/li\u003e\n  \u003cli\u003eGentle retinal formula suitable for sensitive skin\u003c\/li\u003e\n  \u003cli\u003eLightweight, fast-absorbing texture\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eKey Ingredients:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul style=\"line-height:1.8;\"\u003e\n  \u003cli\u003e\n\u003cstrong\u003eGinseng Root Extract (10%)\u003c\/strong\u003e – Energizes and revitalizes tired skin\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRetinal (2%)\u003c\/strong\u003e – Advanced form of vitamin A for anti-aging benefits\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eNiacinamide\u003c\/strong\u003e – Brightens and evens skin tone\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cem\u003eAuthentic Korean skincare. Verified and sealed. Delivered fresh across Pakistan.\u003c\/em\u003e\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":44962713501743,"sku":null,"price":19.99,"currency_code":"USD","in_stock":false}]}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/6102\/0463\/collections\/jhonsen.jpg?v=1771222337","url":"https:\/\/www.houseofhmz.com\/collections\/beauty-of-joseon-1.oembed","provider":"HOUSE OF HMZ","version":"1.0","type":"link"}